Prime Nissan

Ira and Judy Rosenberg's first gift to Sweetser helped build the new barn on the Saco campus after a fire destroyed the original in the summer of 2004. They immediately pledged $15,000 and challenged other businesses to contribute.

"We had been planning to support Sweetser before the fire," said Ira."When we moved to Maine, we checked out all of the charities and Sweetser was one of our favorites. It's all about helping the kids. Sweetser has been doing it for a long time, helping so many families in need."

One of Ira's most gratifying moments was when a woman came to his Prime Toyota dealership in Saco and bought a car on the spot. She thanked him for his support of Sweetser and said she was along time employee of the organization. She also happened to be a graduate of The School at Sweetser. Ira was touched.

"Where would the kids be if Sweetser was not there for them?"asked Ira. "They could be out on the streets, lost, with no place to go. The people at Sweetser help fill the gap, helping these kids and families cope with life's many challenges."
 
"We commend the employees at Sweetser who work tirelessly for the good of people -- they certainly don't do it for the money," Judy added.

The Rosenberg's are active sponsors of the annual Sweetser/Prime Motor Group Golf Classic, an event held each June that raises more than $50,000 to support children and families. In addition,they have contributed to countless local organizations including the Dyer Library, Saco Museum, Young School Library, the Saco Fire Department, Saco Spirit, Counseling Services, Inc., Southern Maine Medical Center, Young Maine Readers, Maine Reads, Boys& Girls Club of Southern Maine, All Care Hospice, and American Heart Association.
 
In Massachusetts, where Ira and Judy grew up and built a successful auto dealership, they continue to be significant donors to Dana Farber Cancer Institute and Brigham and Women's Hospital.

Ira and Judy believe deeply in supporting Sweetser's vision of helping people find promising futures.

For more information visit http://www.sweetser.org

The economy is contributing to the struggle facing many Americans. The current notion is that you are lucky to have a job regardless if you're content in that position or not. For new college graduates the excitement is immediately followed with stress and fear. Higher education provides a priceless amount of resources and knowledge, however, most feel as if they are still not prepared to face the "real world".


As a recent new graduate, I had a similar anxiety. After less than a year out of school I was hired as Sales & Leasing Consultant for Prime Motor Group and immediately knew that is was a promising opportunity. The automotive industry is thriving and the opportunities are endless. It is the place where an optimistic attitude is a must. As Ira Rosenberg would say, it is "fire in the belly" that leads to success. As I further my education and pursue a Masters in Business Administration I continue to learn and grow in my career with Prime as a Public Relations Coordinator. The opportunities for women within Prime Motor Group are endless.


From sales, service and accounting, women's contributions to Prime Motor Group are invaluable. A strong connection with Maine communities and Maine people is what you will find at Prime. Ira believes that his biggest investment is the people around him and he is surrounded by a very large Prime family.


For more information on employment with Prime Motor Group email kprior@primemotorgroup.com

Prime Motor Group Gets Involved With Campaign for Heart Health.

Prime Motor Group President Ira Rosenberg (center) supports the American Heart Association and efforts of the Maine chapter's Directors (top clockwise) Brenda Quinn, Jennifer Labadie, Rita Zanichkowsky, and Carrie Fortino.

Ira Rosenberg, President of Prime Motor Group in Saco, Maine, is no stranger to heart disease. Last year, he underwent open-heart surgery, but like many Americans, Rosenberg considered heart disease primarily a health problem for males. He learned differently during a seminar that he hosted.
"For the past several years, I've invited a panel of three doctors to talk to a group of about 60 people," says Rosenberg. "I was mesmerized when the topic was heart disease in women. My wife, Judy, and I had no idea that more women than men are dying from it."
Brenda Quinn, Communications Director for the American Heart Association, confirms that it remains the No. 1 killer of American women. "Before we started our awareness campaign, Go Red For Women, only 13 percent of women recognized it as their leading health threat," she says. "Today, we estimate that over 50 percent of women understand the issue."
  The Rosenbergs are doing their part to help get the message out about heart disease in women. Besides financial contributions to the American Heart Association, they promoted the Go Red campaign at the grand opening of Prime Toyota's new building in June. "Heart Disease is an important issue to our family," says Rosenberg. "We want everyone to take it seriously."